Digiday: Can M&A solve ad tech fragmentation?
There’s a certain irony that the inherent fragmentation of digital media has spawned hundreds of ad technology tools and techniques to accomplish the simple task of identifying and gathering specific...
View ArticleMediaTel: Michael Donovan: “Historic changes at Donovan Data Systems”
Michael Donovan, founder, worldwide chairman and CEO of DDS, has released a statement to the company’s partners following news that it is to merge with MediaBank–its main US competitor. Read more
View ArticleNew York Times: Accounts and people of note in the ad industry
Ashley Alsup joined TDA_Boulder, Boulder, Colo., in a new post, director for strategy and innovation. Read more
View ArticleMediaTel: Google deals galvanise snoozing giant
The news that the two major agency systems, DDS and MediaBank, are planning to merge, had been on the rumour mill for a little while – but it stunned many when it was officially announced this week....
View ArticleM&M: DDS and MediaBank merge operations
Donovan Data Systems (DDS) and MediaBank are joining forces to create a universal operating system for advertising technology. The new offering, MediaOcean, will be led by Donovan Data Systems founder...
View ArticleMediaWeek: DDS and Mediabank merge to create single agency system
Agency booking and measurement services Donovan Data Systems (DDS) and its main rival MediaBank, are to combine to form MediaOcean in a $1.5bn (£966m) merger to create a “single, neutral and universal...
View ArticleAdotas: MediaOcean: So wrong, yet so right!
Last week’s news of the merger between Donovan Data Systems (DDS) and MediaBank was certainly exciting. In digital media management terms, it’s kind of akin to rooting for the Yankees; only their fans...
View ArticleCFO.com: M&A recovery stumbles
While mergers and acquisitions have outpaced 2010 in the first nine months of this year, the recently ended third quarter was a slog. A notable slide in M&A activity worldwide and in the United...
View ArticleNewsline: MediaOcean, the vision
MediaOcean will not be a bigger or better DDS or MediaBank but will instead be a brand new entity, according to Greg Koerner, CMO, MediaBank. Speaking at MediaTel Group’s invite-only event ‘Why Aren’t...
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